Multi-pass rendering allows you to explore options for achieving a very clear and sharp look in a video, because shadows, highlights, reflections and depth has been separated into individual images. Each image can be fine-tuned separately and this gives precise control over the color of objects and the shadows and light that fall on them.
This scene was modelled, rigged, lighted and animated in Autodesk 3ds Max. After multi-pass rendering with Vray, I composited the individual images in Adobe After Effects into the final video.